To create an aluminium framed outdoor furniture line for Gloster, targeting a more youthful contemporary market than the traditional Gloster client, increasing sales by opening up this segment of the market.
objective
Solution
The powder coated aluminium frames feature strong horizontal lines formed into flowing, curved shapes creating a visually light, yet welcoming form. Sleek, angled legs contrast with the curved backs and add to the design appeal.
Highly modular, Vista is comprised of just 3 units – a corner/end unit, centre unit and ottoman.
A lounge chair and two sizes of occasional tables complete the collection. Available in three frame colours – Frost, Sand and Tungsten, Vista features Gloster’s pioneering Outdoor Lounge cushion technology with water resistant base cushions combined with scatter cushions in textured polypropylene fabrics sourced from Italy.
Result
“Big personalities like to make their presence felt – and stylish Vista is no exception. High LA fashion balances practical simplicity throughout its striking frame, Vista has been a great commercial success.” – Gloster
“A stand out collection” – Wallpaper magazine